Supporting Ambitious Businesses
Eriskay Associates deliver strategic support services to senior management teams in Scottish companies and organisations. By adapting methodologies from world class companies and business schools we focus our clients on value creation and growth.
In this context, Eriskay Associates interpret strategy as follows:
This is synthesised from diverse sources including Porter (2005):
"Strategy is what makes you unique, gives you a distinct competitive advantage, provides direction, builds brand reputation, sets the goals, adds superior performance, defines market position, and creates a unique value proposition."