Eriskay Associates
Supporting Ambitious Businesses
Commercialisation Reports
A commercialisation report provides a detailed and structured investigation into the market potential of a new innovation or product development. Eriskay Associates work with the management team, technical specialists, stakeholders and customers to create a 360° view of the project and it's future value.
Typically, the report includes:
- An analysis of the technological benefits and future product and market development opportunities;
- A strategy for the protection, development and exploitation of intellectual property rights;
- A summary of how the project will be managed and an evaluation of different routes to market, including potential joint ventures;
- A detailed summary and segmentation of key markets, identifying the sweet spot in domestic and overseas sectors;
- A valuation of the product under different market outcomes and scenarios;
- A financial analysis and detailed guidance on appropriate funding strategies from public and private sources.
Whilst the output is a balanced and impartial document, the commercialisation report provides the basis for a powerful and persuasive business case for securing funding and attracting the support you need to get your product to market.
Testimonial
"Thanks for the ‘Final’ draft of the Commercialisation Plan. This looks great and inspires us to go forward with a definite plan of action. I agree with your explanation of the pricing. It proves that it was a good idea to get the plan done as we do not have this experience or expertise. Thank you."
Tony Burley, Walk Off