Supporting Ambitious Businesses
Call: +44 (0)845 838 9940
Fax: +44 (0)845 838 9941
Quite simply, it is impossible to plan effectively for the future without a realistic understanding of the changeable forces acting on an organisation.
The business environment is subject multiple influences from political, economic, social and technological factors and organisations must be responsive and adaptive to these diverse influences. Scenario planning involves a structured investigation into the forces driving change that affects your business environment. Through a robust analysis and development process, the management team devises the most likely future outcomes that the business will need to deal with.
This 'outside in' approach creates the most realistic context for an organisation to plan and strategise for, and serves as an effective 'Wind Tunnel' for the business model.
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